About Blue Jay
In 2015 a new student team was founded: Blue Jay. This team was a result of the drone hype and the wish of the university to show the significance of technology to the public. Drones have become extremely popular in the recent years. However, the development of drones is somewhat unidirectional. Right now, personal drones are mostly used for photography and racing, while their use could be expanded far beyond that.
At Blue Jay, we believe technology is here to serve and help people, and to increase their quality of life. The real potential of indoor drones can only be found by experimentation and exploration. We believe this potential should be defined by helpfulness, modesty and innocence. Technology should only be available on demand and not be intrusive to its users. To develop proper and comfortable technical innovations, it should be of utmost importance to keep ethical responsibilities in mind and create a drone that acts discretely in the presence of its users. Recently, the public debate is dominated by fear of war drones, drones flying around planes and violating privacy. We make a stand for the good a drone could do.
In 2016 we developed the world’s first Drone Café. In the café, drones took guests’ orders and served drinks. The concept was playful, but with a strong message: drones can be safe, helpful, friendly and autonomous. In the coming year this will still be part of Blue Jay’s vision. We will ask the help of the crowd throughout the process, because our domestic drones are intended for the personal environment of the public.
Our vision is a world in which drones live in people’s homes, understand them and help them with daily tasks.
Our mission is to show the world what is possible with indoor drones, by triggering people to think for themselves what drones could do for them in the future.